Phil Shpilberg
AI Software Engineer Post-Exit Founder Marketing Technology Innovator
Profile
Dynamic AI Software Engineer with extensive experience in autonomous AI agent development and large language models. Proven track record leveraging Python, advanced machine learning, and data management to drive innovative marketing technology solutions. After founding and successfully exiting a marketing-tech startup, I discovered my passion for coding and AI innovation and have been applying it to meaningful projects. Eager to apply my expertise in building cutting-edge ML systems that transform industries, including fin-tech and wealth management.
Employment History
Founder / AI Engineer, Codename: Stealthy Political AI Project
January 2025 – Present
Stealthy Political AI Project is a personal project that helps local politicians understand and refine messaging to appeal to their target voters. I was recruited to help candidates improve after the disastrous performance in the 2024 election.
- Developed a platform to optimize ad messaging and evaluate performance with AI models fine-tuned with past messaging and ad performance
- Created custom reporting and ad generation interface
AI Software Engineer, Adnexi
January 2024 – December 2024
- Led AI development at Adnexi, focusing on building autonomous AI agents and fine-tuning large language models for data evaluation in the digital health sector
- Utilized open source (Meta Llama, LLaVA vision) and closed models (OpenAI, Anthropic, Perplexity) to create efficient customer solutions
- Led data collection initiatives on key opinion leaders using advanced AI techniques, ensuring high-quality data management and analysis
- Utilized magnetic frameworks like CrewAI and LangChain to streamline
- Developed multi-modal AI systems integrating internal structured data with unstructured data, including images and video, from the web
Founder & President (later Business Head - Gaming at Pixis.ai), GameChangerSF
October 2012 – December 2023
- Founded and led GameChangerSF, an advertising and marketing technology company, overseeing user acquisition and data science operations
- Successfully managed over $10 billion in advertising spend while leading a team of 20+ professionals
- Developed innovative AI-driven solutions for user acquisition and marketing strategies, demonstrating expertise in autonomous AI systems and large language models
- Managed P&L for an eight-figure revenue for a company that achieved the fastest private company growth in Silicon Valley
- Negotiated, completed, and implemented the sale of GameChangerSF to Pixis.ai
- After the Pixis.ai acquisition, I became frequent speaker on Marketing/Advertising AI
Interim Head of Mobile Marketing, Aeria Games
February 2012 – July 2012
- Strategically positioned and marketed for Aeria Games' mobile division, leading the launch of multiple successful mobile games
- Managed relationships with major platforms, utilizing data analytics to drive marketing strategies
- Demonstrated ability to analyze multimodal data and deliver personalized insights, aligning with the responsibilities of developing advanced AI systems
Vice President of Marketing, Fingerprint Digital
August 2011 – January 2012
- Led branding and customer acquisition efforts for educational mobile games, achieving significant user engagement and downloads
- Developed data-driven marketing strategies and collaborated with cross-functional teams to enhance product offerings
- This role required a strong understanding of financial concepts and the ability to interpret complex data, relevant to the AI applications in wealth management
Director of Marketing - Mobile & Social Games, Take-Two Interactive
April 2008 – August 2011
- Directed mobile and tablet development for 2K Labels, managing P&L and forecasts for mobile games
- Worked closely with technology teams to integrate new product features, showcasing the ability to lead end-to-end projects and collaborate with engineers, aligning with the job's requirements for developing AI solutions
Education
May 2004
December 2001